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luxury custom homes · Houston

Vetrō

role

brand identity + social

direction

Architectural Digest, quiet luxury

builds

F1 House, Benignus and more

the brief

every space has a purpose.

For Vetrō, a Houston builder of luxury custom homes, Kalorin is creating the brand identity and runs social media and LinkedIn with monthly content shoots. The direction is quiet luxury: detail-driven shots of chosen materials, built to attract Architectural Digest and big press.

She also named the signature piece: “VETRŌ Crown Jewel: architecture in bloom.”

what we did

  • brand identity
  • social media
  • LinkedIn
  • content shoots
  • naming
  • press positioning

the work

selected deliverables

F1 House
F1 House
Crown Jewel: architecture in bloom
Crown Jewel: architecture in bloom
material details
material details
LinkedIn launch
LinkedIn launch

your brand, next.

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